Jeff Cavaliere was one of the first people to enter the fitness industry on YouTube; having posted his first video over ten years ago in March of 2009 over the past decade, he has slowly but consistently built a massive audience on YouTube, standing at ten point four million subscribers today by now we all know that YouTubers with 10 million subscribers plus are stacked making several million per year, but this is nothing compared to how much Jeff pulls in with athlean X as jeff is not only one of the top paid code is on YouTube but quite possibly the top paid coach in the world.
How Much Jeff Cavaliere Worth?
So here’s how much Jeff Cavaliere makes to athlean x starting; jeff has two main streams of income, which are YouTube Adsense and, of course, his core sales. To calculate his YouTube ad revenue, we’ll first estimate his CPM or the money he received per thousand views. We can do this pretty accurately as a few fitness YouTubers have revealed their earnings.
Matt does Fitness revealed that he made thirty three thousand six hundred sixty-eight dollars off a fifteen point eight million views which comes out to a CPM of $2.13 one thing to note is that this is already Matt’s final CPM as the revenue amount already comes for YouTube’s portion as well as ads not playing on particular views in other words $2.13 is what Matt gets at the entered a per thousand pictures but that’s just one video so overall CPM for Fitness could be higher or lower Matt does go over a few more videos who CPMs are also in the same ballpark but an even more accurate view of fitness YouTubers Adsense is Branton Campell demon who revealed his overall earnings over an entire year using his ideas and earnings figures we get a CPM of 2011 cents so this confirms that Fitness see PM’s range between $2 and 25 cents well say that Jeff Cavaliere gets on a lower end of this range at $2 per thousand views to keep it conservative now athlean-x has had a bit of a spike in views recently because of the pandemic as more people are sitting at home and looking for viable workout solutions however looking at the reviews over the past three years we can see that they have averaged about 30 million views per month.
This would bring in 60,000 dollars per month in ad revenue or 720 thousand dollars per year. This is already an astounding income, but this is just the beginning moving on to their courses they offer 13 different courses for most of these, the fee structure is the same you can pay seventy-seven dollars and fifty cents to have access to the program for 120 days or you can shell out another twenty dollars and keep it forever the only programs that break this formula are the unique tactics and women’s training program this special tactics program is significantly shorter.
So it only costs $50 while the woman’s training program is a bit more expensive at $90, but 11 out of their 13 programs follow the standard pricing scheme, so their average order price likely is between 77 and $97 to keep it conservative again.
While estimating the lower end of this range at $80 per order next, we have to figure out how many orders Jeff Cavaliere is getting sponsored videos typically have a click-through rate of 4 to 7 percent now that’s where classic wake curiosity stream plugs and videos usually those sponsored content is related to the video you’re watching it’s not from the Creator itself, however with athlean-x the courses in the description are made by the same guy Jeff Cavaliere. Hence, their CTR is likely higher than the average, but we’ll stick to the standard to illustrate how much money Jeff Cavaliere is making at the very minimum.
So out of the 100 people who watch this video, let’s say only four people go on to his website and check out his courses or a 4% CTR which is the bottom of the average range; ask for how many people visit Jeff Cavaliere website buy his approach the average global online conversion rate is 2.8 6% now again that number is mainly based on online services like Wix as well as physical products like monitors or speakers people going on to the athlean-x website already like Jeff’s workouts and are looking for a more long-term structured program. So his conversion rates are also likely higher than average, but even at a below-average 2.5 percent conversion rate, this would mean that one out of every 1,000 viewers would buy a program. You can quickly see why this would be a lot of money when you have 30 million monthly viewers, as that would come out to 30,000 monthly orders at 80 dollars. His courses were generated 2.4 million dollars per month or a whopping 28 point eight million dollars per year.
Adding this with the Adsense Coach Cavalier is pulling in at least 29 point 5 million dollars per year through athlean-x ask for his expenses well this is the beauty of an online business there aren’t many expenses of course we know he has Jesse maybe a couple of people to edit and upload videos a couple of people to manage a website a camera operator, but that’s pretty much it even if you had ten employees and paid them each $10,000 per month this will only cost him 1.2 million per year let’s throw in another 300k for his gym service for his website computers and so on this would leave Jeff with a profit of 28 million dollars per year.
Before taxes, the corporate tax rate in America has been 21% for a few years at this point, so after taxes, Jeff Cavaliere net profit would be 22 issue 1 2 million dollars call it 20 million now let’s remember that this is after using below average click-through rates and conversion rates overestimating expenses and cutting off millions to be conservative furthermore we didn’t take into account repeat customers or a Spanish Fitness Channel on YouTube which also pulls in several million views per month using a 7% CDR 3 percent conversion rate and accounting for a Spanish Fitness Channel on YouTube.
After the same expenses and taxes, Jeff Cavaliere would be left with 57 point seven million dollars now as for how much his entire company’s worth on the stock market companies are generally Awards 10 to 20 times their earlier earnings with the average been higher than that right now at 23 points one five with twenty million dollars in profit per year. So a price-to-earnings ratio of ten athlean-x will be worth two hundred million dollars, but with an annual yield of fifty-seven point seven million dollars Enterprise to payments of their current market average of 23 point one five athlean-x would be a billion-dollar company at one point three three five billion.
Of course, that’s a vast range, but that’s simply because we use the lowest possible and highest possible numbers looking right in the middle with a forty million dollar annual net profit in a p/e ratio of fifteen athlean-x is likely worth about six hundred million dollars so Jeff Cavaliere is balling over here as he is the owner of a six hundred million dollar business making 40 million per year he quickly morphs that top-paid coaches in the world making tens of millions more and will become a billionaire in the coming years.
Suppose he’s not won already, but then again, Jeff Cavaliere isn’t just a coach but, more importantly, a business owner. In that case, it seems like the key to being number one in your field is being named to Jeff Cavaliere in all seriousness. However, Jeff Cavaliere has been working at this for over a decade and provides so much value whether you’re watching his free videos on YouTube were purchasing as a value pack all week program from their website. Hence, it’s no wonder he’s so successful, but it is still awe-inspiring that he could accomplish all of this on YouTube.